Comprehensive Marketing Plans

Comprehensive Marketing Plans

It’s not just about posting on your clinic’s Facebook page or sending out an e-newsletter. It’s not just the sponsorship at a local football game or the new sign out front. Successful marketing plans are like multimodal disease management- there’s not one single therapy that treats a complex condition. Just like we weave medications, therapies,…

Cyberbullying

Cyberbullying

Take concrete steps to prevent cyberbullying attacks across social media channels. Establish safeguards to limit or regulate outsider access to publishing content on your pages. Learn how to set up alert and notification systems to enable so you can be notified of negative activity instantly. Discuss recommendations for monitoring and responding to online reviews (both…

How to Prove Social Media ROI

How to Prove Social Media ROI

Finally get the answers to that popular question- “what’s the return on investment for my social media?” The data is there- if you’re looking for it. Too often, veterinary teams are quick to throw in the towel or write off social media as an untrackable expense without implementing the necessary measures to track success. This…

Anesthesia in the Critical Patient

Anesthesia in the Critical Patient

The best anesthetic monitor has always been the veterinary technician. When critically ill or injured patients require anesthesia and a delay is not possible, the technician will need to bring their best skills. I will cover all the basic to advanced monitoring techniques and their applications including pulse oximetry, capnography, blood pressure monitoring (invasive and…

Tips for Managing Canine Otitis Externa

Tips for Managing Canine Otitis Externa

Otitis is the inflammation and/or infection of the ear, and it is a very frustrating disease for animals and pet-owners. Otitis is further characterized by the extent of disease present, and is generally categorized as pinnal dermatitis, otitis externa, otitis media, and otitis interna. All types of otitis are secondary to primary disease processes and…

Equine Ophthalmology

Equine Ophthalmology

This program will explore the basics of equine ophthalmology. Steps of ophthalmic examination and normal variances will be reviewed. Diagnosis and treatment of corneal ulcerations, neoplasia, and equine recurrent uveitis will be discussed. Course Handout Course Details

AFAST© and Its Abdominal Fluid Scoring System for the Bleeding Patient

AFAST© and Its Abdominal Fluid Scoring System for the Bleeding Patient

The clinical utility of AFAST®, its target-organ approach, and its applied fluid scoring system may be applied to virtually all subsets of patients. The previously published T3 designation encompassed the traditional 3 subsets of Trauma, Triage (non-trauma), and Tracking (monitoring). The “T3” designation was created for veterinarians to avoid the onslaught of confusing acronyms for…

Hose Beast: Enteric Feeding Tubes

Hose Beast: Enteric Feeding Tubes

A growing body of evidence supports the value of early enteric nutrition in the management of a variety of diseases. In response, veterinary technicians must become more comfortable with enteric feeding methods. This lecture reviews the indications for supplemental enteric nutrition, the commonly used feeding tubes, their placement, maintenance, and troubleshooting. Course Handout Course Details

Bovine Dystocia Management

Bovine Dystocia Management

This session reviews normal labor and how to identify when a dystocia is occurring in a ruminant, as well as when it is necessary to intervene to aid delivery of the calf. Proper handling and restraint, common malpositions, cesarean section, and fetotomy will be discussed. Course Handout Course Details